Located in the center of Kochi City, just a short walk from Kochi Castle, Hirome Market is a representative gourmet spot in Kochi that is always bustling with locals and tourists. Its appeal is the lively atmosphere with various restaurants lined up like a large food court. About 60 stores, including fresh fish stores, butchers, delicatessens, and souvenir shops, are crowded together, creating a space that seems to condense the appeal of Kochi's "food".

One thing you absolutely cannot miss at Hirome Market is Kochi's specialty, "Tuna Tataki". Inside the market, there are several tuna tataki specialty stores that will grill it over straw in front of you, so you can enjoy the piping hot tataki with the fragrant aroma of straw while it's still fresh. There is also an abundance of seafood unique to Kochi, such as fried moray eel, deep-fried whale, and Shimizu mackerel. The "Hirome Market way" is to buy a little bit of each dish from the various shops, bring it to share, and enjoy it together.

In addition to fresh seafood, there is also a wide selection of Kochi's local sake and craft beer, and the sight of people cheerfully sipping drinks in the middle of the day is a unique sight at Hirome Market. There is also a wide selection of local specialties, processed foods, and miscellaneous goods that are perfect for souvenirs, so you can enjoy not only eating but also shopping. This is a "holy land of Kochi gourmet" that is a must-visit when sightseeing in Kochi, where you can experience Kochi's vitality and food culture.